Launch your brand with ease:
The Brand Vignette
Get a complete, cohesive set of all the essentials you need to build a consistent presence. If you’re starting your brand from scratch or need a quick refresh of your visual identity, this design package will help you market your business with more ease and spark connections with your audience.
Uniquely Designed for New Businesses & Marketing Teams of One
After working with dozens of small businesses over the last five years on brand design, website design, and all kinds of marketing materials, I've honed in on what every brand needs for a consistent and adaptable brand identity. When just one person is handling all marketing, you need an easy system to stay on-brand anywhere and everywhere.
Every time I struggled to make a tall logo fit on a website, every time I had to choose random colors because the brand palette wasn't accessible, all the hours (and hours and hours) I've spent looking for stock photos that didn't feel out of place...that's all poured into making sure these brand kits set your business up for long-term success.
If you're feeling these same struggles with your own branding, this service is for you.
What you receive in one week:
One-hour Brand Clarity Workshop
Primary logo, Alternate logo, Submark, Brand Icon
Color palette optimized for print and digital use
Typography guidelines, including links to source fonts
Vector graphic accents & photo textures
Curated royalty-free stock photography collection
Brand Guidelines sheet
Plus these bonuses tailored to your brand:
Two-Sided Notecard & Business Card Template
Set of Social Templates (square & 9x16)
Created by a Director to Fully Tell Your Brand Story
My theater background taught me the emotional power that can come from even the smallest moment. My marketing background taught me the importance of consistent visuals for brand storytelling across many platforms. I poured all of those experiences into these brand kits, to give your brand a unique emotional edge that draws your ideal audience in, and make it as easy as possible for you to set your branding into motion.
A Brand Vignette might be for you if…
You’re comfortable DIY-ing your website and marketing materials, but you find yourself questioning whether it all looks right together.
You’re not ready to invest in a complete brand identity, but have been feeling a little embarrassed of your current logo.
You’ve been in business 1-3 years and love the direction you’re going, but the branding you started with no longer matches what you do.
You want more confidence when you hand out a business card or direct someone to your socials.
The Process:
Before your dedicated design day, you will receive a questionnaire and mood board prompts to help us prepare.
Your design day will start with a Brand Clarity call to identify what your brand needs to communicate visually.
Throughout the day, I will send you updates in your private Slack channel, and at the end of the day, you will have a new visual identity tailored to your unique brand story.
Over the next four business days, I’ll refine the designs based on your feedback, customize your templates, and answer any and all questions you have about using your new branding.
“Before working with Callback Design, I was not a fan of my visual branding and it was causing me to be stuck in so many other areas of my business like: my website, showing up online, and literally everything. Not I feel sooo confident showing up online and my life is WAY easier because I already know exactly what things should look like.”
Go Live With Your Rebrand In One Week
The Brand Vignette Package starts at $1500, with the option to add on custom illustration, packaging and print collateral design, and more. Fill out the form below to get started, and I will reach out to schedule our design week.